for TradesBuilt for trades and home services
Turn the website you have into one that wins enquiries.
Enter your web address and get a complete, mobile-ready rebuild — your services, coverage area, past jobs, qualifications and phone number, arranged the way a customer actually reads them.
See every page for free. Publish only if you want to.
- Complete preview, free
- No credit card required
- Your current website stays unchanged
94% of German trade businesses already have a website. So this isn't about getting one. It's about what a customer decides in the twenty seconds after they land on yours.
Bitkom · representative survey of 504 trade businesses, 2025Heating and bathrooms, done properly since 1994
4.9 · 186 reviewsWhat we do
Recent work
Full bathroom refit
Beaverton
Boiler replacement
Portland
Roof gutter renewal
Gresham
office@plumbing.example.com
Answering Mon-Fri 7am-6pm
Most trade enquiries start on a phone, often standing in the room that needs the work. That's the screen this is designed for first.
The 20-second test
A customer is deciding whether to let you into their home.
Customers check your services, coverage area, completed work and contact details before they call. Pick a question to see where the page answers it.
Heating and bathrooms, done properly since 1994
Family plumbing and heating business · Portland, OR
What we do
Areas we cover
Within 25 miles of Portland
Recent work
Full bathroom refit
Beaverton
Boiler replacement
Portland
Roof gutter renewal
Gresham
Get in touch
(503) 555-0188office@plumbing.example.com
Answering Mon-Fri 7am-6pm
Selecting a question highlights the part of the page that answers it.
Before and after
Same business. Same facts. A page a customer can act on.
Nothing here was invented — every service, place and number comes from the site the business already had. What changed is what a visitor can find, and how fast.
EXAMPLE PLUMBING COMPANY
Welcome to our homepage
Example Plumbing Company is a family business established in 1994 and has since built a reputation for careful workmanship across the region. Our team is experienced in all areas of the trade and no job is too small. Please telephone during office hours and we will be pleased to advise you.
Our services
Bathrooms, heating installation and repair, boiler servicing, leak detection, drainage, emergency callout, maintenance contracts and general plumbing work of all kinds.
Office hours
Mon-Thu 08.00-16.30, Fri 08.00-13.00. Outside these hours please leave a message on the answering machine.
Tel. (503) 555-0188
Copyright 2009 Example Plumbing Company — best viewed at 1024x768
Heating and bathrooms, done properly since 1994
Family plumbing and heating business · Portland, OR
What we do
Areas we cover
Within 25 miles of Portland
Recent work
Full bathroom refit
Beaverton
Boiler replacement
Portland
Roof gutter renewal
Gresham
Get in touch
(503) 555-0188office@plumbing.example.com
Answering Mon-Fri 7am-6pm
Heating and bathrooms, done properly since 1994
4.9 · 186 reviewsWhat we do
Recent work
Full bathroom refit
Beaverton
Boiler replacement
Portland
Roof gutter renewal
Gresham
office@plumbing.example.com
Answering Mon-Fri 7am-6pm
- Phone number buried in a paragraph
- No idea which areas are covered
- No proof of finished work
What decides the job
Trades customers buy reassurance before they buy the work.
They can't inspect the quality in advance, so they look for signals: does this business look serious, can I reach someone quickly, and has anyone else trusted them?
Analysing transaction data from a large home-improvement platform, researchers found demand responded more strongly to customer reviews than to the platform's own verified licence status. Credentials still matter — but a stranger weighs the experience of other customers more heavily than a badge.
name a professional, trustworthy impression as a decisive factor when choosing a tradesperson
71%Gelbe Seiten / mafo.de, 2018name getting an appointment quickly as a decisive factor
61%Gelbe Seiten / mafo.de, 2018name a good website with contact details and a direct way to get in touch — close to one in two among 18 to 30 year olds
35%Gelbe Seiten / mafo.de, 2018
These three figures come from one 2018 survey of 1,049 consumers in Germany commissioned by a business directory, so treat them as supporting evidence rather than proof. They are quoted here because they are unusually specific to trades — and because the pattern they describe matches the peer-reviewed research alongside.
Built from your content
Your business already has the facts. They're just hard to find.
Amberjack reads the site you have and keeps what a customer needs to trust you. The rebuild changes where your information sits and how quickly it can be read — never what it says.
Stays untouched
Taken from your existing site, word for word.
Phone number and email
Tap to call, straight from the top of every page.
Your services and trades
Every job type you list today, in your own words.
Coverage area
The towns and radius you already say you work in.
Project photos
Your finished work — not a stock photo of someone else's.
Qualifications and insurance
Only the ones your current site actually states.
Hours and availability
Including callout and emergency cover if you list it.
Redesigned for your customers
Same facts, arranged for a stranger in a hurry.
Mobile presentation
Designed for the phone first, where most enquiries begin.
Page hierarchy
Services, area and contact above the company history.
Clear next step
Call, request a quote or message, visible on every screen.
Proof of work
Past jobs presented as evidence rather than a photo dump.
Speed
Pages that load on a weak signal in a stairwell.
Findability
Search basics, so the right trade in the right town is findable.
How it works
Three steps, about a minute between jobs.
Import your existing website, review the free redesign preview, then choose a plan to publish.
- Step 01
Enter your web address
Amberjack reads your current site: services, coverage area, phone number, email, hours, project photos and any qualifications you state.
- Step 02
Look through the complete preview
Every page, on desktop and on a phone. Free, and yours to check for as long as you want.
- Step 03
Fix anything, publish when you're ready
Correct a service, a number or an area, then go live on your own domain. Until you publish, your current site doesn't change at all.
Nothing is generated when this page loads, and nothing is sent to your customers. You start it, you check it, you decide.
Pricing
The preview is free. Staying online starts at $7 a month.
Hosting, SSL, updates, search basics and your enquiry form are included. No setup fee, no agency retainer, no invoice every time a price or a service changes.
The complete preview is always free — every page, desktop and phone, before you pay anything.
Monthly
Full flexibility. Cancel anytime with zero commitment.
$14 billed monthly
Maximum flexibilityYearly
Great balance. Secure your Early Partner rate to save 35% instantly.
$108 billed yearly
Save 35%2 Years
Ultimate peace of mind. Secure our lowest rate for two full years.
$168 billed every 2 years
Save 50%- Hosting, SSL and updates
- Your own domain
- Services and coverage pages
- Enquiry form and click-to-call
- Mobile-first design
- Search basics
Questions from the trade
What tradespeople ask before they publish.
Does Amberjack change my current website?
No. Your live site stays exactly as it is. Amberjack.ai builds a separate preview, analyzes the local customers and jobs you want to attract, and improves the copy and presentation for them. Nothing changes for your customers until you review the result and decide to publish.
Will it invent qualifications or areas I don't cover?
No. These are only shown if your current site states them:
- Qualifications
- Insurance
- Years in business
- Emergency cover
- Guarantees
- Coverage areas
Anything we can't read with confidence is flagged for you to check rather than filled in.
My site is mostly one page with a phone number. Is that enough?
Yes, and it's the most common starting point. A single page with your services, a number and an area is enough to rebuild from. Where something is missing, the preview leaves a clearly marked gap for you to fill instead of guessing.
What happens to my project photos?
They carry over and get a proper place. Photos of finished work are the strongest thing on most trade websites and usually the worst presented — a folder of images becomes a set of jobs a customer can actually read.
Do my customers have to book online now?
No. Most trade enquiries still come by phone, and the rebuild treats calling as the main action. An enquiry form and a message link sit alongside it for people who'd rather write — nobody is forced through a booking system.
Will my domain and email stay the same?
Yes. You keep your domain. When you publish, Amberjack connects your existing address to the new site and sets up the SSL certificate. Your email is untouched.
Which trades does this work for?
Anything that goes out to a job, for example:
- Electricians
- Plumbers and heating
- Carpenters and joiners
- Roofers
- Painters and decorators
- Tilers
- Builders
- Landscapers
- Locksmiths
- General handyman work
Do I need to be good with computers?
No. Enter your current website address and Amberjack.ai analyzes your services, coverage area, proof, and target customers, then improves the copy and design for you. There is nothing to install and no coding or design work required; you review the details and can bring a straightforward site live within minutes.
Whenever suits you
See what a customer would see, before you decide anything.
One minute, one web address. The complete preview is free and your current site stays exactly where it is.
- Complete preview, free
- No credit card required
- Your current website stays unchanged